Join My Village at Variety’s Power of Women Event


Join My Village was proud to be a sponsor at Variety’s Power of Women event on September 23rd. The full press release for the event is included below.

Variety to Honor Hollywood’s Most Philanthropic and Influential Women at the 3rd Annual Variety’s Power of Women Luncheon Presented by Lifetime


Variety is pleased to announce the line-up for their third-annual Variety’s Power of Women luncheon at the Beverly Wilshire Four Seasons Hotel on September 23, 2011. In conjunction with their annual Women’s Impact Report, and in partnership with Lifetime Television, Variety will bring together an intimate group of Hollywood’s most philanthropic women selected as Variety’s “Lifetime Impact Honorees” who, through their efforts, have made a significant difference to their chosen causes.??The exclusive luncheon will host four-hundred and fifty invite-only guests made up of Hollywood insiders, who will come to celebrate, support and pay tribute to the philanthropic efforts of these amazing women. The afternoon will also include a VIP pre- and post-ceremony cocktail reception with an interactive “Philanthropy Bazaar” designed to engage guests with the featured charities and participating brand sponsors.?

This year’s honorees include four-time Oscar-nominee Annette Bening (for her work on behalf of The Actors Fund), Grammy Award winner Mary J. Blige (FFAWN), Golden Globe-nominee and two-time ALMA Award winner Eva Longoria (Eva’s Heroes), two-time Golden Globe and Emmy-nominee Lea Michele (PETA), DreamWorks Partner and Chairman Stacey Snider (City Year), and actress Olivia Wilde (Artists for Peace and Justice). Director and producer Adam Shankman is set to emcee the event.??“The goal of Variety’s Power of Women is to give voice to the philanthropic and charitable causes closest to our Lifetime Impact Honorees’ hearts, and to utilize the influence of the entertainment community to generate momentum for these same causes. By honoring this incredible group of high-profile women who are leading the charge, we aim to inspire and empower those in our industry to commit their time, resources and energy to these causes and to give these charitable efforts the proverbial stage on which we can shine a spotlight,” said Michelle Sobrino-Stearns, Vice President and Associate Publisher, Variety.

“As a century-old media brand steeped in our community, Variety understands the entertainment industry’s ability to influence popular culture. It is because of this awareness that we launched our Power of Women initiative and we are proud to once again be partnering with Lifetime Networks, as they represent one of the most powerful and innovative women’s media brands in the marketplace today.”

Variety’s 2011 Power of Women event is presented by Lifetime Television and sponsored by L’Oreal Paris, Join My Village, OfficeMax, Jewels by Park Lane, Diet Coke, and Skype.?
About Variety’s Power of Women: ?The goal of Variety’s Power of Women is to celebrate women in entertainment who have made significant contributions to philanthropic and charitable causes and to inspire and empower people from all walks of life to get involved and give back.

About The Actors Fund: ?
The Actors Fund is a national human services organization that helps everyone—performers and those behind the scenes—who works in performing arts and entertainment, helping more than 12,000 people directly each year, and hundreds of thousands online. Serving professionals in film, theatre, television, music, opera, radio and dance, The Fund’s programs include social services and emergency assistance, health care and insurance, housing, and employment and training services. With offices in New York, Los Angeles and Chicago, The Actors Fund has—for nearly 130 years—been a safety net for those in need, crisis or transition. Visit

Created, founded and funded in 2007 by Mary J. Blige and music marketing mogul Steve Stoute, the Foundation for the Advancement of Women Now, Inc. (FFAWN) is an organization dedicated to helping women overcome their personal difficulties and reach their full potential in life. FFAWN assists women through a range of programs that encourage them to realize their dreams and pursue their individual goals. Mary’s personal hope is that FFAWN will provide women with the self-confidence, abilities and resources they need to take the initiative to realize their full potential and accomplish their goals.

About Eva’s Heroes:
?Eva’s Heroes is a non-profit organization dedicated to enriching the lives of those with intellectual special needs by providing an inclusive setting built on four tenets; interact, grow, learn, and love. Based in San Antonio, the organization helps teens and young adults ages 14 and above with intellectual special needs to integrate and flourish in society. The organization was founded in 2006 by actress Eva Longoria and Board President Christiane Perkins-Garcia.

About PETA:
People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world, with more than 2 million members and supporters. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in the clothing trade, in laboratories, and in the entertainment industry. We also work on a variety of other issues, including the cruel killing of beavers, birds, and other “pests” as well as cruelty to domesticated animals. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.

About City Year:
City Year is an education focused, nonprofit organization that unites young people of all backgrounds for a year of full-time service to keep students in school and on track to graduation.  At City Year’s 21 urban locations across the United States and two international affiliates, teams of trained young people called corps members serve full-time in schools for the academic year as tutors, mentors and role models.  By focusing on attendance, behavior and course performance, which identify students who are at risk of dropping out, corps members are uniquely able to help students and schools succeed. For more information, please visit

About Artists for Peace and Justice:
Artists for Peace and Justice (APJ) is a non-profit organization founded by Paul Haggis and friends in 2009 that encourages peace and social justice and addresses issues of poverty around the world. APJ’s immediate goal is to serve children and their families in the poorest communities in Haiti by supporting programs focused on education, health and dignity through the Academy for Peace and Justice, the first free secondary school in Port-au-Prince.
?About Variety: ?Variety is the leading publication for business entertainment news, recognized and respected throughout the world of show business. The Variety Group – Daily Variety, Daily Variety Gotham, Weekly Variety and – are all owned by Reed Business Information (RBI), the largest business publisher in the U.S.  RBI is a member of the Reed Elsevier Group plc (NYSE: RUK and ENL).

?About Lifetime:
Lifetime Television is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television®, Lifetime Movie Network®, Lifetime Real Women® and Lifetime Digital™ are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks. A+E Networks is a joint venture of the Disney-ABC Television Group, Hearst Corporation and NBC Universal.

About L’Oreal Paris:
The L’Oréal Paris division of L’Oréal USA, Inc. is a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in luxury beauty at mass.  The L’Oréal Paris brand encompasses the four major beauty categories – haircolor, haircare, skincare and cosmetics – and includes such well-known brands as Preference, Excellence, Féria and Healthy Look haircolor; Elnett Satin Hairspray, EverPure, EverStrong, EverSleek, VIVE Pro, Studio Line and L’Oréal Kids haircare; Revitalift, Youth Code, Age Perfect, Collagen, Sublime Bronze and Men’s Expert skincare; and the Colour Riche, True Match, Infallible, True Match Naturale and Studio Secrets Professional cosmetics collections, along with a portfolio of mascara including Voluminous, Double Extend and Telescopic,  among many others.  For more information on L’Oréal Paris and its brands, and to get comprehensive, personalized beauty information from the experts, visit for access to unique content and dynamic interactive features, including the exclusive “Can I Help You?” diagnostic tool.

About Join My Village:
Join My Village is an innovative, online social change initiative facilitated by the humanitarian organization CARE with financial support from General Mills and Merck that seeks to empower women and girls in the developing world. Join My Village leverages the collective power of individuals to click, text or view content about the lives of people in some of the poorest communities in the world, subsequently triggering charitable donations from corporate foundations. The goal is to inspire people to click, become more aware, and be a part of the solution to help end poverty around the world. Since Join My Village launched in 2009, approximately $2 million has been contributed to CARE’s programs. Over 2,000 families in Malawi have been positively impacted by Join My Village with economic opportunities opening up for women and increased access to quality education for girls. To date, nearly 300 girls in Malawi have received secondary school scholarships and 15 houses have been constructed for new female teachers, benefiting more than 5,000 primary school students. It’s simple: You click, General Mills and Merck commit, and Women and girls are given a chance. For more information, visit:

About OfficeMax:
OfficeMax Incorporated (NYSE: OMX) is a leader in both business-to-business office products solutions and retail office equipment. The OfficeMax mission is simple. We help our customers do their best work. The company provides office supplies and paper, in-store print and document services through OfficeMax ImPress®, technology products and solutions, and office furniture to businesses and individual consumers. OfficeMax customers are served by more than 30,000 associates through direct sales, catalogs, e-commerce and nearly 1,000 stores.  For more information, visit

About Park Lane Jewelry:
For over 55 years Park Lane Jewelry has empowered people to discover their potential and realize their dreams.  Founded in 1955 by Shirley and Arthur LeVin, Park Lane today remains a family-owned and operated company. Guided by the philosophy and values of the past and inspired by the promise of the future, the LeVin brothers Scott, Mark and Arthur III, are committed to offering the finest in fashion jewelry and the best opportunity available in the direct sales industry.

About The Coca-Cola Company:
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands.  The Company’s portfolio includes 15 billion dollar brands, including Coca-Cola, recognized as the world’s most valuable brand, as well as Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply and Georgia. Globally, we are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy the Company’s beverages at a rate of 1.7 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where we operate. For more information about our Company, please visit our website at

About Skype:
Skype is communications software whose purpose is to break down barriers to communication. With an Internet-connected device, families, friends and colleagues can get together for free with messaging, voice and video. At low cost, they can also call landlines or mobiles virtually anywhere in the world. Skype has recently introduced group video, allowing groups of more than two people to do things together whenever they’re apart.
Founded in 2003 and based in Luxembourg. Skype can be downloaded onto computers, mobile phones and other connected devices for free at